IA, UX & UI Design Conceptual design of Post a Card app. Create a post card or e-card in minutes. Snap a photo or select photos directly from your mobile phone or Instagram account. Lastly, personalise your cards and send them to your friends!
Category Archives: Digital
ScanMail
IA, User Journey, UX & UI Design Working overseas but need to attend to your mails back home in Singapore? Wish there was someone to scan your mails and email them to you? No worries! SAM (a product of SingPost) launched a new service called ScanMail. As what the name says, this service scans your snail mails, essentiallyContinue reading “ScanMail”
Hailo Chinese New Year
Chinese New Year promotion by Hailo Singapore. For 15 days during Chinese New Year, Hailo gave away a unique discount code every day on the Hailo Facebook page, valid only for the first 288 customers. This promotion successfully increased Facebook fan base, grew Hailo users and daily app usage. Art Direction & Illustration
Your store on the web
IA. User Journey, UX & UI Design Connect with customers everywhere and bring your business online. Get listed, get seen. Many SMEs have little or no online presence. This template allows them to create beautiful websites in minutes. The 2 key strategies of this website design are: Introduce perpetual discovery. Give users a voice. Introduce perpetualContinue reading “Your store on the web”
STYL+
Logo Design This logo draws its strength from femininity. The “+” logo mark is a strong floral icon that ladies can immediately identify with. Modern and contemporary—this font exudes confidence in its own straightforward, upfront personality. Logo variations UX & UI, web responsive Marketing Communications Advertising & facebook banners for STYL+. This massive channel rebranding and overhaulContinue reading “STYL+”
Gamification: Badges for Movie Addicts
Gamification, Illustration To increase engagement and visits to inSing Movies, movie reviewers get to unlock badges when they hit key milestones: 10 reviews – Newbie 20 reviews – Movie Lover 50 reviews – Movie Expert Users can also unlock special badges if they are an expert reviewer in specific movie genres: Action & Adventure Romance Comedy Horror AnimationContinue reading “Gamification: Badges for Movie Addicts”
HungryGoWhere: Your In-flight Food Guru
Electronic food guide design for an airline in-flight entertainment system. *** Up in the air on route to Singapore? Looking to fill your tummy with delicious food? HungryGoWhere knows where to eat and what to eat. This in-flight food guide dishes out the best recommendations. By the time you touch down, you’re all prepared for your foodContinue reading “HungryGoWhere: Your In-flight Food Guru”
Valentine’s Day Playbook
Creative Direction, Illustration A guide to a lovely Valentine’s Day date. This curated V. Day guide gives you tips on gift ideas, top places to dine, best restaurants for a romantic meal and more. Instead of simply calling it a guide (boing), I proposed the concept of a “Valentine’s Day Playbook” to spice things up a little.
Swap Place
Logo Design, Creative Direction, Illustration Swap-Place is a ticket-exchanging feature by inSing.com Events which allows you to post and exchange tickets, passes and vouchers to any events in Singapore for free. The logo for Swap Place illustrates the action of swapping between 2 persons.